In the 1940s, Osborn presented the concept in his seminal book How to Think Up. Osborn first came up with the idea of brainstorming in the 1930s, when his team started using the term to describe their creative, free-flowing meetings. This free-thinking environment empowers everyone to bring their creativity to bear against a challenge.Īd executive Alex F. They are free from assumptions, judgments, and criticism. Nothing is off-limits in a brainstorming session. Alone or in a group, people are encouraged to think outside the box, find answers to a problem, and develop creative ideas. Keep reading for an introduction to brainstorming.īrainstorming is a method for generating new ideas, and virtual brainstorming simply means following this method using virtual tools like video conferencing and online whiteboards. Over the next few chapters, we’ll walk you through the basics: brainstorming techniques for group and individual sessions, tips for overcoming challenges, and activities you can use on your own or with a team.Ĭhat with us about how Miro can help your teams facilitate more effective brainstorm sessions. This guide provides actionable insight into the art and science of online brainstorming. But with the right tools and techniques, it can be an opportunity for your virtual team to connect and create on a level that isn’t possible in the office. For some teams, remote brainstorming feels like a burden or a challenge. With more and more individuals working together to solve the same problem from different locations, you might be wondering how to conduct fun, effective remote ideation sessions. Most of us have brainstormed at some point in our careers, but are you doing it effectively? Are you making the most of your sessions? And how can you tell? But like any tool, it’s not always used to its best potential. Whether you’re kicking off a project, overcoming creative roadblocks, or challenging your team to innovate, brainstorming is a powerful tool.
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